Collaborating with Max Zollo, we worked on this project for Cardiff Animation Festival for 6 weeks. Our brief was to create a short ident using the Cardiff Animation festival 2020 poster as our starting point. We got to work sketching out an idea for the animation utilising Dotty, the animation festival mascot. All initial ideas resulted in her going splat, so after some careful consideration, we decided to scrap that idea. If you're interested in a breakdown of the project let me know in the comments below and I'll be sure to upload some more content on the project.